Costa Fortune

The latest nickname for the Costa del Sol, a region in southern Spain popular with British tourists and expats.

Britons on the Costa del Sol – many of whom rely on savings and pensions denominated in sterling – have been hit by the collapse of the pound and the global recession. As the BBC reported:

The Costa del Sol, once dubbed the “Costa Notta Lotta,” could perhaps now be nicknamed the Costa Fortune. Driven in the good times by a construction boom that has now gone bust and by British spending power that has now gone down, half finished apartment blocks stand as a reminder of how steep the economic downturn is here.

(Other variations on Costa del Sol include Costa del Golf and Costa del Crime.)